Thought Leadership Content Strategy for Healthcare Tech Firm
Thought Leadership Content Strategy for Healthcare Tech Firm The client is a VC-funded high-growth tech firm in the mobile health applications space. The firm was looking to build brand visibility through a series of content assets during the year. Business Case The client had built a robust technology platform for building mobile health applications. The […]
New Market Strategy: Medical Devices Technology Firm
New Market Strategy: Medical Devices Technology Firm The client, a technology firm with a significant presence in product engineering services in the medical devices industry, was looking at an expert firm with a deep knowledge of the healthcare market to help develop a new market strategy for the firm that would drive revenue growth in […]
Tier 1 Technology Firm: Market Intelligence
Tier 1 Technology Firm: Market Intelligence The client is a $1 billion division of one of the largest technology firms globally, with a large and diversified portfolio of healthcare accounts across payer, provider and life sciences segments. Business Case Due to the pressures of day to day operations, the client organization, especially senior leadership, was […]
Tier 1 Technology Firm: Content Marketing Strategy
Tier 1 Technology Firm: Content Marketing Strategy The client is a $ 1 billion division of one of the largest technology firms globally, with a large and diversified portfolio of healthcare accounts across payer, provider and life sciences segments. Business Case The client needed a content strategy covering original thought leadership pieces, white papers, and […]